World Radio Day – 2019

A cursory glance at our social fabric today reveals a story that’s far from pleasant. What meets the eye is an increasingly alarming tendency to embrace one-upmanship, intolerance and conflict. And this malaise has assumed global proportions, fueled by a burgeoning population, disparity in distribution of resources and skewed revenue models adopted by multinational corporations, as they unleash their wares. Can a parallel be drawn between this phenomenon on the one hand and on the other, the systematic step-motherly treatment being meted out to the medium of Radio, especially Public Service Broadcasters of the world, subjecting them to the tyranny of market forces? A specialist may be able to place the analogy in chronological perspective.

Radio has played a crucial, stellar role over the past nine decades or so in shaping up our collective existence, so to say. Reams can be filled up on the role of radio during and after World War II, since it was a powerful medium for propaganda, as well as re-uniting efforts for the displaced ; it was a medium palatable even for the semi-literate. The plethora of programming formats that comprised the medium was able to cater to one and all, doing justice to its intended objective of informing, educating, and entertaining. 

All India Radio and its vast network is possibly one of the few broadcasting organisations of the world which still cater to audiences using time tested formats such as Talks, Interviews, News, Sports and non-sports Commentaries, Discussions, Drama, Features/Documentaries and Radio Magazines, ensuring last mile inclusivity with altruistic underpinnings.

Of course there are critics… and there should be. But those who have an increasing tendency of saying, “Times have changed!” seem to be oblivious of the fact that superficial facets of human beings may have undergone a sea of change over the decades, but internally our core value system remains pretty much the same, with virtues such as Dialogue, Tolerance and Peace closest to our hearts. Ask any family, you’ll get the answer. And it is only the world’s Public Service Broadcasters who have the pedigree and the wherewithal to re-propagate these virtues subtly into society, using creative ways.  World Radio Day is but a grim reminder to people and governments to set this powerful tool in order, before forces driven by ‘smart’ motives create points of no return.

It’s time to re-visit and re-create sounds of sanity, before it’s too late. For humanity.

By: Manoj Mainkar, Programme Executive, Central Hindi Features Unit, All India Radio

Akashvani to broadcast lecture on“Hamara Samay, Samaj Aur Mahabharat” on Dr. Rajendra Prasad’s Birth Anniversary, tomorrow

Akashvani will broadcast lecture on “Hamara Samay, Samaj Aur Mahabharat” on 3^rd December, 2015, to commemorate the 131^st birth anniversary of Dr. Rajendra Prasad, the first President of India. The broadcast will be on the National Hook-up at 9:30pm. The lecture was delivered by Dr. Narendra Kohli, an eminent author in Hindi. The topic deals with relevance of Mahabharat in the present scenario and how theories which are old and are part of a great epic still hold relevance and can guide us into making a beautiful society.

With digital presence of All India Radio, it can be heard through live streaming as well on allindiaradio.gov.in.

Shri Fayyaz Sheheryar, DG, AIR said, “The 61 year old tradition of Dr. Rajendra Prasad Lecture brings forth newer subjects that dwell on India's fast and tireless face to achieve the target of staying shoulder to shoulder with the developed nations."

Dr. Rajendra Prasad Lecture Series has been a part of Akashvani since 1969 and scholars from various fields come and share their views on this day. Some of the names who had been a part of this lecture are Dr. Hazari Prasad Dwivedi, Smt. Mahadevi Verma, Dr. Girija Vyas, Shri V.P. Singh. The lecture is in Hindi.

This lecture is part of the top billed annual events of All India Radio like Sardar Patel Memorial Lecture Series, Akashvani Sangeet Sammelan, Sarv Bhasha Kavi Sammelan and many more.